We started with a bath. Well, not literally. But what got us started in 2007 was a vision. To enable people from every corner of the country to enjoy a bathing experience that was irresistible and indulgent. Did we stick to it? Yes, we did. Read on to know how.
We began with the understanding that stress gets to everyone. In more ways than one. It shows up on the skin. And that’s no fun. Over the years, we’ve seen that what our skin needs has changed. Which is why we endeavour (and always will) to innovate and improvise and ideate until everyone’s skin demands are met.
Every time we create, every time we innovate, we ask ourselves these questions: Will it make you smile? Will it uplift your mood? Will it make your mann khush? If the answer is yes, it’s on the shelves. You’ll see what we mean when you take a look at our pop-coloured products, our indulgent fragrances and our beautiful packaging.
Our inspiration comes from nature, too. Not just from you. Which is why we have worked with and will continue to work with experts who help us design products that bring nature and technology together, products that are crafted for Indian skin, products that are enriched with exotic natural extracts that soothe your skin and refresh your sense.
Our range is filled with all things that uplift your mood. From shower gels, bathing bars and essential oils to talcs and body oils. And accessories to top it all – loofahs, sponges, hair wrappers, you name it. We’ve got you covered.
Who was the first brand that let you experience the joy of bathing with gel in a bar, with Fiama gel bars? Or that launched the Fiama Cool Bar, which brought down the skin’s temperature? Or that developed Fiama Scents, a range of shower gels with fragrance encapsulation technology? Us, us, us. Innovation is what drives us.